THE MOST SOUGHT AFTER CONTENT TO BUILD YOUR MILLION DOLLAR LAW FIRM
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Articles
How to Sign More Cases When You Aren’t a TikTok Superstar
I love Social Media Marketing, don’t get me wrong. And unless and until Consumer behaviors pivot substantially, you need a visible presence on all the top Social Media Platforms as one of the tools in your Marketing Toolbox. Videos that inform, educate, and/or...
Marketing Must-Dos in the New Year
As one-year ends and another begins, law firms commonly wrap up the year’s financials and evaluate their numbers. But numbers only tell one part of the story. The new year provides a unique opportunity to take stock of your advertising and how it is serving—or not...
The Law Firm Owner’s Secret Weapon for Making 2023 the Most Successful Year You’ve Ever Had
Significant, substantial and sustainable Law Firm Growth isn’t easy. It if were, every law firm owner in the country would have an 8-figure practice. But they don’t. The Vision for Success starts with the law firm owner. It’s your vision that must be brought into...
How Law Firms Can Give Back to Their Community
The holidays are right around the corner, and many people are thinking of ways to give back. It's a wonderful time to support your community and help others. But giving back doesn't have to happen during the holidays! Lawyers have so much to give, and there are many...
Get Your Marketing Started
A common question I get—especially from small and mid-sized law firms—is how to get started with a marketing campaign. “Should we run ads on TV, transit, or online?” they often ask. Effective marketing doesn’t come with a one-size-fits-all tag, unfortunately....
4 Tips for Converting Law Firm Intake Calls Into Clients
Intakes are the life blood of a law firm. If you think of marketing as the roots of the firm, intakes are nutrients they carry. When we work with firms, we get a good picture of how their system is operating. One thing we see more often than we’d like to admit is...
Leverage the Concept of Thanksgiving to Build a Better Firm Culture
With Thanksgiving approaching, many of us are thinking about how we will celebrate this year. Many of us will gather around a roasted turkey with a host of family and friends. Others may take the opportunity for a needed getaway in some warm destination. But however...
Be Strategic: Make Your Law Firm’s Online Marketing Dollars Count
The Whack-a-Mole Approach: When I was a kid I loved playing Whack-a-Mole at the arcade. I remember grabbing the little hammer – and giving it all I had, blasting those mole heads as hard as I could. The trouble, of course, is that I never knew where the Mole would be....