THE MOST SOUGHT AFTER CONTENT TO BUILD YOUR MILLION DOLLAR LAW FIRM
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Articles
Why You Need Predictive Modeling in Marketing
WHAT IS PREDICTIVE MODELING For a few decades, accountability has been on the tip of tongues of every brand marketer and ad agency client. Whether marketing a law firm or promoting the latest SUV or pick-up truck, brands and marketers want to know what rewards their...
Ode to Law Firm Marketing, and Chocolate – A Valentine for Law Firm Owners…
Englishman Richard Barrow Cadbury (that last name sounds familiar, doesn’t it?) and his younger brother George took over their family’s Chocolate business in 1861 and literally transformed not only the company- but the world of chocolate! At that time in history,...
Buying And Selling Law Firms – Law Firm Growth on STEROIDS Part 1
There’s never been a better time to think about Buying or Selling your Law Firm. Buying a Law Firm is Law Firm Growth on Steroids. And Selling your Law Firm can be your Perfect Exit Strategy- But Growth by Acquisition can be tricky business - Many...
Law Firm Marketing in the Metaverse: A Lawyer’s Guide to the New Digital Galaxy
The Metaverse is the new Buzz Word in the Digital world. What began as a blip on the digital radar screen is now starting to amass more attention- and it’s growing every day. Facebook recently changed its name to META (that’s our first clue that this is going to be...
BIG LEGAL MARKETING TIP FOR 2022: “Near Me” Searches up 500% – What Law Firm Owners Should Do in Response
Yes, you read it correctly. Google Searches for Businesses “Near Me” rose 500% in the last several years, according to recent stats. And the stats keep going up. This isn’t just huge for restaurants and retail stores. It’s big news for any business, including law...
Law Firm Marketing 2022: How To Sign Up More Motorcycle Injury Cases Without Spending A Fortune
Of course, you want to sign up more motorcycle injury cases – If you are a personal injury lawyer, then you know that these cases can be HUGE! They aren’t your run of the mill fender bender, for all the obvious reasons. And even though there are more motorcycles on...
Introducing the world’s best MUM
Wait, what? We’re referring to Google’s multitask unified model, MUM. It’s one of Google’s latest search engine updates, launched in June 2021. Its purpose? Improve online search by being able to provide answers to complex queries. SEO and keywords have been critical...
Law Firm Marketing in 2022: Guide to Getting MORE DONE in just 7 minutes a day
January 2022 is here in full force and the big question is, what will you do TODAY to make BIG things happen in your law firm for 2022? While I’m not knocking a BHAG (Big Hairy Audacious Goal) – sometimes it’s the little tweaks you make to your life that yield the...
