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Articles
Powerful Leadership and Business Growth in 2022
The actions you take now will set the tone for your practice and the level of success your law firm will experience in 2022! If you want to see real law Firm growth in 2022 and real results, now’s the time to get your law firm “house” in order. The weeks and months to...
The Dos and Don’ts of Marketing in the New Normal
2020 was quite a year for everybody. Many law firms saw declining intake calls and business disruptions as they struggled to adapt to the new normal. As the Vice President of Marketing of one of the largest personal injury law firms in the Southeast, I had to...
Law Firm Management 2022: Should You Let Your Legal Staff or Associates Work From Home?
During the Height of the Covid Pandemic, many law firms across the country became 100% remotely operational. Law firms realized they could remain highly functional and productive while operating thanks to high-speed internet, digital capabilities, robust case...
Increase Your P.I. Conversions Without Spending More Money
Your Grandma can help you get MORE Personal Injury cases. No Joke. I’m not talking about your Grandma handing out your business cards (although most proud grandmas probably would if you asked them!) And I’m not suggesting you bring your grandmother into your law...
Law Firm Marketing, Management and Culture: Foster a Culture of Gratitude
With Thanksgiving approaching, many of us are thinking about how we will celebrate this year. Some are planning turkey dinners with family and friends, while many others won’t be able to celebrate with loved ones physically and will be forced to skip this treasured...
Top Law Firm Marketing Strategies for 2022: Make Your Clients Your Marketers
Digital Marketing changes like the speed of light. Well, maybe not that fast exactly, but it can sure feel like it. As if the practice of law isn’t stressful enough, trying to stay up on the latest trends and most recent Google or Facebook analytics, rules, updates,...
First-party data and the coming PPC era: Everything your firm needs to know
What's to come in the cookie world, and how it will affect legal digital marketing. By the end of 2023, Google plans to pull the plug on third-party cookies on Chrome browsers. It will be the end of decades of data-driven targeting advertising, and it's critical firms...
True Mastermind Groups are the Fastest way for Law firm Owners to See Dramatic Growth without Spending a Fortune
It’s National Mastermind Month - So, I thought I’d share the Inside Scoop on What a True Law Firm Owner’s Mastermind Group is and what it isn’t! Why? Because the word Mastermind has become extremely popular these days - to cover a litany of contexts - like webinars -...