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Articles
The Key KPI/Benchmarks Every Personal Injury Firm Needs to Track
Creating cash flow and making money in your law firm is not always about signing more cases. One of the smartest ways you can create cash flow in your firm (and improve your firm’s client satisfaction and your staff and lawyer’s productivity at the same time) is...
7 Strategies to Create a Steady Flow of New Cases from Your Past Clients
It may surprise you to know that our most recent consumer research shows that even though many consumers are almost addicted to their phones and social media feeds - when it comes to choosing a lawyer to represent them after an accident, they still place a huge...
Fishing from a Stocked Pond: The Value & Best Practices of Continued Client Engagement
We sometimes hear from law firm clients who are frustrated that a previous client of theirs turned to another law firm for a service that the firm could have provided had the client only known it was an option. For example, let’s say your firm successfully helps a...
Ask These 5 Questions Before You Join Any Mastermind
Lots of lawyers are joining Mastermind Groups these days, and with good reason. A genuine Mastermind Group that’s put together carefully and runs well yields an amazing ROI for law firm owners. Being in a group with other successful law firm owners who are sharing...
Do Blogs Still Work?
Do blogs still work? It’s a valid question to ask yourself, in today’s digital world where Video is King and trending Reels rule the social media space. So, what are blogs these days? If videos are King, then are blogs Queen in today’s information/entertainment age?...
7 Tips for Hiring a Marketing Director
"How do I hire a Marketing Director?" “How do I train them?” “What do I feed it?” Ok - I might not get the last question but it seems to fit with the myriad of questions I often receive around the topic. About 6 months ago, a frustrated lawyer called me from his...
Use Instagram Reels to Propel Your Law Firm’s Marketing Efforts to New Heights
In today’s rapidly evolving digital era, social media platforms have become essential marketing tools for businesses across various industries, including the legal field. Among these platforms, Instagram stands out for its dynamic and visually engaging content format:...
How Agile Digital Marketing is Revolutionizing Law Firm Advertising
In the legal sector, standing out in the digital marketplace requires a level of adaptability, speed, and strategic precision that is unprecedented. So, how are law firms setting themselves apart? Today, the world of law firm advertising is experiencing a...