Reading Time: 3 minutesIn the legal sector, standing out in the digital marketplace requires a level of adaptability, speed, and strategic precision that is unprecedented. So, how are law firms setting themselves apart? Today, the world of law firm advertising is...
Reading Time: 5 minutesI recently received an email from a marketer telling me that Billboards are “Dead,” and advocating that law firms stop using billboards in favor of other strategies. Although today’s digital marketing landscape gives law firm owners loads of...
Reading Time: 2 minutesThe legal industry is evolving rapidly, and custom law firm mobile apps are leading the charge. A custom law firm mobile app offers clients easy access to their lawyers, consolidate case information in one location, and provide notifications and...
Reading Time: 4 minutesRecently PILMMA commissioned a study to better understand why Consumers hire the PI lawyers that they do. We wanted to get into the minds of today’s consumers to identify what they really think about PI lawyers, and what drives them to choose...
Reading Time: 4 minutesBuilding a website with an effective SEO strategy is a complex business. Dozens of variables play into your search engine ranking. And, with Google’s constant refinements to their algorithm, these variables regularly shift in often unpredictable...
Reading Time: 4 minutesFirst let’s start with the good news. ChatGPT and open AI have taken the world by storm since the sophisticated Artificial Intelligence platforms emerged 6 months ago. It’s the new hot topic everyone is talking about all over the internet. And...
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